Wyndham Rewards Responsive Promotions
Wyndham Rewards wanted to launch an email promotion aimed at business travelers. The problem was that the website for their loyalty program wasn’t, at the time, built responsively, and since the majority of business travelers access their emails through their mobile phones Wyndham needed a solution that would allow their customers to easily enroll into the promotion. I quickly built enrollment pages based on Bootstrap 3 and worked with their site’s backend developers to come up with a solution that would redirect mobile traffic to those pages. This project also allowed us to start the conversation with Wyndham on the importance of moving the entire site into a responsive framework in order to immensely improve the site’s UX.